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EPISODE · BBC IPLAYER
Season 20 · Episode 4
Landed Thu, 19 Feb 2026 · 16:00 your time · 1 episode · 1h 0m
Season 20, Episode 4 of The Apprentice aired Thursday, 19 February 2026 at 9pm UK time on BBC iPlayer.
- S20E04Advertising WaterThe candidates must tap into the bottled water market to create a TV advertisement and a social media campaign, but watered-down branding and wishy-washy ads mean a candidate is filtered out.
NEXT IN SEASON 20
Episode 5
Thu 26 Feb · 16:00
The Apprentice
20 seasons · 271 episodes · airing
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Airs on BBC iPlayer; availability in United States may differ.
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